"New sales and guest service at the Hostel Katowice without contact with reception staff"
Project title:
Diversification of business through a new sales and guest service
at the Katowice Centrum Hostel without contact with the reception staff
– Region 4 – Łódź, Opole, Silesian Voivodeships.
Tasks:
Digitization of the facility – purchase of a hotel kiosk and hostel management software.
Facility automation – purchase of doors to rooms with automatic locks and to hostel access areas.
Purchase of a fire alarm and emergency lighting system – purchase of energy-saving LED lighting.
Employee training – training employees in the scope of implemented solutions related to digitalization.
Consulting services – development of a business model analysis for a new service.
Target groups:
Through the new service, the hostel wants to reach a new group of customers, including people
visually impaired people visiting the ophthalmology clinic at the Medical University of Silesia and elderly people coming to Katowice for various tests.
Project goal:
The aim of the project is to expand the services provided and increase the resilience of the company
for future crisis situations as well as mitigating the effects of the Covid-19 pandemic.
The main objective will be achieved through the following aspects:
Diversification of income sources - through the new service, acquiring a wider group of clients, and therefore
increasing income for the hostel,
Reducing the number of reception staff and thus reducing costs
means greater resistance to economic crises and resistance to social crises
such as lower birth rates, an aging population and, consequently, fewer people available for work.
Digitization and automation that exclude personal contact between people means greater resilience to pandemics.
The introduction of the service through digitalization and automation will also contribute to reducing the consumption of raw materials
(paper documentation) and electricity consumption.
Creating a new business model – new model consulting services
business will allow you to maximize the benefits resulting from the introduction of a new offer
and planning the most optimal and effective actions to obtain
and retaining new customer groups.
The new service, through automation and digitalization, will make the hostel stand out from other accommodation facilities
and will provide it with a competitive advantage.
The overall effect of implementing the new service will be to increase the company's resilience to
crisis situations. The project will therefore ensure the development and stabilization of the company in the accommodation services market.
strengthening the chances of its implementation in the event of various future crises.
Effects and results of the project:
The result of the SME project implementation will be the creation of a new, attractive accommodation service, which
will contribute to increasing the Applicant's revenues and competitiveness.
Project value (total project cost):
464557.91 PLN
Amount of contribution from European Funds:
377689,36
#FunduszeEU
#European Funds
#NextGenerationEU
As part of the project, a new service was introduced, allowing guests to independently book, purchase, and check-in at the hostel (without contacting hostel staff). This service was implemented through the full digitalization of customer service processes, utilizing a kiosk where walk-in guests can independently make reservations and pay for their stay. The kiosk automatically issues a sales document and a key card and access code to the appropriate areas of the facility.
Thanks to the launch of a virtual reception (online reception), guests can independently, at any time of day or night, remotely and automatically complete the entire service process – from reservations, through check-in, to check-out. The entire system is based on an integrated hotel program that combines the functions of a reservation system, online reception, secure payments, hotel kiosks, and mobile keys (access codes sent, among other things, by phone).
The hotel system automatically records reservations made via the website using the booking engine module, and synchronizes offers and prices across all sales channels via the channel manager. Using artificial intelligence algorithms, the program independently adjusts prices based on occupancy, introduces promotions, and updates offers in real time.
As part of the digitalization, the facility was also fully automated – doors were installed with electronic locks compatible with the system. Additionally, the facility was equipped with energy-efficient LED lighting controlled by motion sensors and automation systems.
To ensure the safety of guests, especially during the absence of reception staff, a fire alarm system (SAP), a sound warning system (SSO) and emergency lighting of escape routes have been implemented, guaranteeing safety in situations of danger or power outages.
The implementation of the project enabled significant automation of processes, allowing for the complete abandonment of reception staff during periods of low occupancy or limiting its work during night hours.
The completed project contributed, among other things, to increasing the hostel's resilience to future crises, both in the short and long term.
